Tech giant registers three domain names related to blockchain and cryptocurrencies.

The Whois record for AmazonEthereum.com.

Amazon.com registered three domain names yesterday related to blockchain and cryptocurrencies: "amazoncryptocurrencies.com", "amazoncryptocurrency.com" and "amazonethereum.com".

The domain name registrations might suggest that Amazon is getting ready to do something on the Ethereum blockchain or release its own cryptocurrency. However, I caution that Amazon is overzealous when it comes to defensive domain name registrations. I believe that some of the registrations are done at arms-length by a brand protection agency.

The registrations come a week after Ethereum co-founder Joseph Lubin graded tech giants on their blockchain readiness. On Amazon, Lubin said “Amazon, we’ve not seen that much, so we’ll see.”

ANDREW ALLEMANN

DNW